Memphis Commercial Real Estate - Top Ten Tips For Selling Real Estate Fast(er)

#10 - Incentives

The law governing the use of incentives for selling commercial real estate varies from state to state. All too often however, what started as an incentive sometimes triggers a negative reaction.

This is an example of a typical incentive to induce buyers to make a move. What is it really saying?

Some may read this as "Price Reduced". But to the savvy investor or seeker of business space this sign says, "We couldn't find a buyer and now the owner is getting anxious and he is even willing to cut into his profits just to get someone to buy this dump."

Now let's consider a far superior approach. Consider offering a true incentive to sell your property. What is this sign really saying?

If you decide to use an incentive, capture the buyer's attention while speaking directly to their motive for gain. Hopefully, this will get you on your way to selling your commercial real estate fast(er)!!